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Business English Exercises
 

Internal Communications

Answers to test questions and links to explanations

Home > Teaching Business English > Business English Lessons, Advanced Level # 159
First Nations Rights (2) business test printable business worksheets External Communications

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internal communications answer 1
According to the Government Communication Network (GCN), a plan for internal communications should be integrated into every communication strategy.

Correct answer: (b) integrated

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internal communications answer 2
Winning the support of internal stakeholders can be as important as reaching key external audiences, and will be vital to the success of your communication programme.

Correct answer: (c) stakeholders

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internal communications answer 3
Internal communications need exactly the same kind of analysis and strategy as external communications: there will be distinct audience groups who should be segmented, and the same processes of information collection and insight generation apply to internal as to external groups.

Correct answer: (b) segmented

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internal communications answer 4
Far from being the poor relative of external communication, internal communication performs a crucial role within government.

Correct answer: (c) relative

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internal communications answer 5
By engaging staff with the departmental vision and values so that they can apply them in their day-to-day work, it creates a culture that does two things: it improves policy delivery and it increases the chance of meeting departmental objectives.

Correct answer: (b) engaging

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internal communications answer 6
Organisations that have a strong communications function frequently outperform those that don't; private sector companies that communicate effectively have a 19.4 per cent higher market premium than companies that do not.

Correct answer: (a) outperform

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internal communications answer 7
As with external communications, it is not enough to have a tactical approach; every department should have an internal communications strategy that is developed, implemented and monitored according to industry best practice and the needs of staff.

Correct answer: (a) best

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internal communications answer 8
Printed or online surveys might be your first port of call when it comes to understanding communication needs within your department.

Correct answer: (b) call

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internal communications answer 9
Before selecting a research method, produce a brief that sets out clear objectives and explains what you are trying to achieve.

Correct answer: (a) brief

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internal communications answer 10
You might also need to set up a different dialogue with each team within your department to take on board cultural differences.

Correct answer: (a) board

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Business English Practice Exercises Business English Tests — several topics are covered: office matters, job applications, computer English, money expressions, business law, operations management, retail marketing, e-commerce, accounting terms, contracts and agreements, commercial correspondence, etc.
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