Confer vs. compare

[Lost_Soul]

English Language Proficiency Tests, Advanced Level

ESL/EFL Test #42 "Consider this", question 9

The success of our website is due to the fact that customers can ......... different prices for the same article.

(a) continue
(b) conclude
(c) confer
(d) compare

English Language Proficiency Tests, Advanced Level

ESL/EFL Test #42 "Consider this", answer 9

The success of our website is due to the fact that customers can compare different prices for the same article.

Correct answer: (d) compare

Your answer was: incorrect
The success of our website is due to the fact that customers can confer different prices for the same article.
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what does this sentense mean?

[Yankee]

Hi Lost soul

The sentence means:
Our website publishes the various prices that different companies charge for the same product (article). Obviously people like the fact that they can get this information on our website. People are able to compare prices and thus know where to buy things for the best price. And that is why our website is successful.
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"Nearly all men can stand adversity, but if you want to test a man's character, give him power." ~ Abraham Lincoln