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English Language Test, Intermediate level 2: Display, announcement, advertisement



 
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English Language Test, Intermediate level 2: Display, announcement, advertisement #1 (permalink) Tue Jan 06, 2009 14:42 pm   English Language Test, Intermediate level 2: Display, announcement, advertisement
 

English Language Test, Intermediate level # 2
Question ·8
correct sentence:
There's a huge advertisement in the local paper about the special offers available in the store this weekend.

Correct answer: (d) advertisement

Your answer was: incorrect
your sentence:
There's a huge display in the local paper about the special offers available in the store this weekend.

Translate sentence or define "advertisement"

Why not display?
God bless.
Cisco.
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Cisco795
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Joined: 31 Aug 2008
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Location: Mèxico

English Language Test, Intermediate level 2: Display, announcement, advertisement #2 (permalink) Tue Jan 06, 2009 15:29 pm   English Language Test, Intermediate level 2: Display, announcement, advertisement
 

It's because a display is not always an advertisement. An advertisement is supposed to sell things or to get people to react in some way. So you advertise products if you want people to buy them. You advertise a show if you want people to come see it. You advertise blood donation services, and maybe a blood shortage, if you want people to come donate blood.

A display is just showing something. Maybe a museum will have a display of antique dolls at Christmas time, just for people to see and enjoy. In my state capitol, there is a display of paintings of the former governors.

Sometimes a display is part of an advertisement and sometimes not. At a trade show, or on the floor of the department store, you have displays that are also actually advertisements. However, at a museum they are not advertisements.

Sometimes the advertisement comes first, and the display comes second. When a Mexican kid tells a tourist on the beach that he'll "mover la panza" for a dollar, that offer is the advertisement. After he gets the dollar, the tricks he does with his stomach are the display.
Jamie (K)
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English Language Test, Intermediate level 2: Display, announcement, advertisement #3 (permalink) Wed Jan 07, 2009 1:06 am   English Language Test, Intermediate level 2: Display, announcement, advertisement
 

Jamie (K): Thanks so much!

God bless you.
Cisco.
_________________
Please, always correct me if I have made any kind of mistakes in my posts.
Cisco795
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Joined: 31 Aug 2008
Posts: 124
Location: Mèxico

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