Word of mouth

[Guest]

Test No. express/advan-14 "Word of Mouth", question 5

They spend very little on advertising and tend to get new work through word of mouth.

(a) recommendation
(b) gossip
(c) hearsay
(d) sayings

Test No. express/advan-14 "Word of Mouth", answer 5

They spend very little on advertising and tend to get new work through recommendation.

Correct answer: (a) recommendation
_________________________

GOSSIP

[Mister Micawber]

.
Gossip does not work because it is for idle chatter about trivial matters. Advertising is serious business.
.
_________________
Native English teacher at Mister Micawber's