Define export potential

[Bubbis]

Business English Lesson, Advanced Level

ESL/EFL Test #199 "Thinking to Export", question 1

There are several ways to evaluate the export ......... of your products and services in overseas markets; the most common approach is to examine the success of your products domestically.

(a) credentials
(b) credibility
(c) potency
(d) potential

Business English Lesson, Advanced Level

ESL/EFL Test #199 "Thinking to Export", answer 1

There are several ways to evaluate the export potential of your products and services in overseas markets; the most common approach is to examine the success of your products domestically.

Correct answer: (d) potential
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please define export potential?

Bubbis

[Mister Micawber]

Export potential = feasibility of profitably exporting your products and services.
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Native English teacher at Mister Micawber's