DescriptionIf you think you need big bucks to promote your product, your company, or yourself, think again. Michael Levine, the cofounder of Levine Schneider Public Relations, shows how you can get your message out there without hiring an expensive publicist. Learn about the methods he uses to get publicity for his celebrity clients and how to adapt them to fit your budget. He even provides an all-important list of start-up contacts. In a clear, concise, and practical way, Levine tells you exactly how to bridge the gap between you and the public - and not go broke while doing it.
DescriptionGuerilla P.R. Wired transports Michael Levine's legendary street-fighting P.R. tactics to the wide-open domain of the World Wide Web. Motivating, brilliant, and filled with invaluable strategies for getting maximum attention regardless of your budget, Guerrilla P.R. Wired will show you how to get noticed now and help you craft a message that is both powerful and profitable in today's fast moving, wired world.
DescriptionFor Alex Davidson, being a celebrity publicist at a Los Angeles PR firm isn't the glamour job she thought it would be. Her love life is zilch, her newest client is an actor fresh out of rehab, and her firm has just been bought out by a rival agency. Suddenly, Alex finds her once-secure job at stake. Set in the sun-drenched L.A. of celebrity magazine photo shoots, velvet-roped VIP parties, and red carpet events, this is a laugh-out-loud novel of one young woman's attempt to make it in the male-dominated, shark-infested waters of Hollywood. It will satisfy even the most insatiable celebraholic.
DescriptionOn paper, Bette Robinson's life is good. At 26, she's got a great deal on an apartment in Manhattan, and she's on target to become an associate at the prestigious investment bank where she works with her best friend. Her 80-hour workweeks might keep her f…
