DescriptionRoy Thomas Fielding, 34, is one of the early pioneers of the World Wide Web. In 1994, he developed the Hypertext Transfer Protocol (http), the standard for how text, images, sounds, and video are transferred over the Net. Now, Fielding is a leader in the open-source software movement. He has made it his goal to prevent any one person from owning the Internet. To that end, his company, the Apache Group, is a collection of programmers who give their Web browser away for free. Today, their web browser powers more than half of the current web browsers out there. Fielding was selected to Technology Review 's list of 100 Top Young Innovators. At the daylong conference announcing those chosen, Audible's John Barth sat down with this under 35, cutting-edge thinker to discuss his work. Technology Review is MIT's magazine of innovation.
DescriptionTechnological changes associated with the Information Age have forced us to revise our traditional methods of doing business. From an intellectual property standpoint, some of these changes have been beneficial - but some have been problematic. Our courts and legislative bodies must grapple with current and anticipated technologies in order to protect intellectual property in today's - and tomorrow's - arena. Roberta Katz, Senior Vice President, Secretary, and General Counsel at Netscape, explains the ways in which law has responded to cultural change and outlines the current state of these various developments as they continue to rise in importance.
DescriptionThe payoff on your organization's Web site is nowhere in sight. Can you afford to make it better? Can you afford not to? In this case study, the hypothetical software company TradeRite faces the fact that their Web site has resulted unprofitably and the dilemma of what to do with it. Expert analysts offer their counsel. This article, which originally appeared in the March-April 1999 Harvard Business Review, is offered in audio form exclusively through Audible.
DescriptionEveryone knows that speakers have to have Web sites. Do you know what should be on your Web site to profit from your visitors? If content is king in the world of e-commerce, what's the content that will help speakers book business, sell products, and establish expertise? Join Chris Clarke-Epstein, CSP, as she shares her research into what makes a speaker's Web site work as a marketing tool.
