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Business English Exercises
 

Product Development (1)

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Home > Teaching Business English > Business English Lessons, Advanced Level # 84
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This white paper by the American Productivity & Quality Center explains that the most successful new product development teams are multifunctional, with representation from a core group of areas such as finance, marketing, manufacturing, design, engineering, and research.

Correct answer: (d) multifunctional

Meaning of "multifunctional"
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An open communication environment enables team members to bounce ideas around the group, receive feedback more quickly, and facilitate brainstorming sessions.

Correct answer: (c) bounce

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Team membership is vital to the success of the group; empowering program managers to select those individuals they determine to be of the greatest value is a critical step.

Correct answer: (b) empowering

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In addition, teams are being given greater authority and held more accountable for the success or failure of the project.

Correct answer: (b) accountable

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The use of various team reward and recognition structures is mixed, with a trend toward more recognition as opposed to monetary incentives.

Correct answer: (c) incentives

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Several best-practice companies have specific companywide awards for work "above and beyond the call of duty".

Correct answer: (a) above and beyond

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In addition, the NPD process needs a "champion", who is tasked with monitoring and adjusting the process as new experiences, good or bad, present themselves.

Correct answer: (d) tasked

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The NPD process can be broken down into four general categories: idea generation, concept development, product and process design, and production and delivery.

Correct answer: (a) broken down

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One organization stores all ideas in a database and revisits them until they are deemed useless.

Correct answer: (a) deemed

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Once viable ideas are chosen, they must be further developed, examined, and prioritized before the select few concepts proceed to full design.

Correct answer: (b) prioritized

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Business English Practice Exercises Business English Tests — several topics are covered: office matters, job applications, computer English, money expressions, business law, operations management, retail marketing, e-commerce, accounting terms, contracts and agreements, commercial correspondence, etc.
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What does the "work above and beyond the call of duty" mean?, What does NPD stand for?, Does the "the select few concepts" refer to the ''viable ideas''?

 

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