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Business English Exercises
 

Detecting Competition

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Home > Teaching Business English > Business English Lessons, Advanced Level # 149
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Mark Hennricks in Entrepreneur magazine (December 1999) warns that you should not count on friendly competition; if you do, your rivals might just steal your customers from under your nose.

Correct answer: (c) nose

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Potential competitors for Sparks.com, an online retailer of real greeting cards, run the gamut, from the corner gift shop to Amazon.com.

Correct answer: (b) gamut

Meaning of "gamut"
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That awareness was brought home during a recent meeting with executives of another company, supposedly to explore setting up a strategic alliance with Lindau's 70-person firm.

Correct answer: (a) brought

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"One of them laid down a briefcase and out popped one of our business plans from a year ago, which they had clearly obtained through channels we had not intended," recalls Lindau.

Correct answer: (b) channels

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501 Business English Exercises — Printable, photocopiable.
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"Someone to whom we had given a confidential copy of our business plan had shared it with our competition."

Correct answer: (b) confidential

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Query vendors, customers, consultants and others who do business with companies in and around your field to find out if and when new competitors are likely to emerge.

Correct answer: (a) do

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Lindau says venture capitalists represent a fruitful source for competitive information for her because due diligence requires investors to research related businesses before backing a company.

Correct answer: (c) diligence

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Companies that occupy spots on your value chain often understand your business and customers well enough to become potent rivals.

Correct answer: (d) potent

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Carefully scrutinize firms that have mastered technology similar to yours, even if they appear to operate in distant sectors.

Correct answer: (d) scrutinize

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No one wins every sale, but if you start to lose sales to companies you've never heard of, you may be witnessing the birth of new and unexpected competitors, and your early warning system may be faulty.

Correct answer: (d) witnessing

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Business English Practice Exercises Business English Tests — several topics are covered: office matters, job applications, computer English, money expressions, business law, operations management, retail marketing, e-commerce, accounting terms, contracts and agreements, commercial correspondence, etc.
You will be exposed to a wealth of authentic sample sentences that include a great variety of themes. This compact Business English Test Package is the only printable English test collection currently available on the Internet. It contains 501 Business English Exercises (10 questions per test plus answer keys).  Get your unique Business English Practice Exercises now!

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