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Business English Exercises
 

External Communications

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Home > Teaching Business English > Business English Lessons, Advanced Level # 160
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The first discussion by the Executive Board of the International Monetary Fund (IMF), in July 1998, called for preserving and enhancing the IMF's credibility, including by providing more information to the public, extending the reach of IMF communications, and engaging critics more effectively.

Correct answer: (d) reach

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A second Board discussion, in February 2000, considered plans to strengthen IMF external communications, including recommendations that they develop a strategy comprising a clearer message, sharper focus and improved coordination of the IMF's public output, and more proactive external communications.

Correct answer: (d) sharper

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The IMF's external communications strategy has also been shaped by Board decisions to expand transparency by publishing staff country reports (when the country concerned agrees) and many other Board documents, and Public Information Notices, shortly after Board discussions.

Correct answer: (d) transparency

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The Executive Directors took stock of the progress achieved in recent years in increasing the IMF's openness and enhancing its responsiveness to outside views, including concerns and criticism.

Correct answer: (d) stock

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Directors felt that the current relatively high media visibility of the IMF offers a valuable opportunity to enhance the implementation of its external communications strategy.

Correct answer: (c) visibility

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They observed that, although the work of the IMF — based on its mandate to safeguard the macroeconomic and monetary foundations of economic growth — is vital to economic welfare and rising living standards worldwide, much of its work tends to attract controversy.

Correct answer: (d) mandate

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This is not least because a prominent part of the IMF's job is to advise countries on how best to face economic reality in difficult circumstances, including when they need the IMF's financial support.

Correct answer: (b) least

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In this context, Directors considered that improving understanding of the IMF's work and respect for its competence, and enhancing the credibility of its policies, are key objectives of its communications — and more so than increasing its popularity.

Correct answer: (c) more so

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A continuing, concentrated effort to improve understanding of the institution will, over time, be valuable in increasing support for its work in member countries even if progress may seem incremental and modest.

Correct answer: (d) incremental

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In a similar vein, Directors called for continued efforts to enhance the communication skills of all IMF staff, which will be important not only for improved interactions with the public, but also for enhancing the learning culture of the institution more broadly.

Correct answer: (d) vein

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Business English Practice Exercises Business English Tests — several topics are covered: office matters, job applications, computer English, money expressions, business law, operations management, retail marketing, e-commerce, accounting terms, contracts and agreements, commercial correspondence, etc.
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