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What is 'qualitative market research'?



 
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What is 'qualitative market research'? #1 (permalink) Mon Sep 03, 2007 8:15 am   What is 'qualitative market research'?
 

Business English Lesson, Advanced Level

ESL/EFL Test #237 "Natural Gas Resources", question 1

Alan Greenspan (June 2003) states that in recent months, in response to very ......... supplies, prices of natural gas have increased sharply.

(a) bound
(b) brief
(c) tense
(d) tight

Business English Lesson, Advanced Level

ESL/EFL Test #237 "Natural Gas Resources", answer 1

Alan Greenspan (June 2003) states that in recent months, in response to very tight supplies, prices of natural gas have increased sharply.

Correct answer: (d) tight
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The main forms of qualitative marke research are?

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What is 'qualitative market research'? #2 (permalink) Mon Sep 03, 2007 8:39 am   What is 'qualitative market research'?
 

.
QUALITATIVE MARKET RESEARCH
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Qualitative Market Research #3 (permalink) Wed Dec 14, 2011 9:18 am   Qualitative Market Research
 

Qualitative marketing research is a set of research techniques, used in marketing and the social sciences, in which data is obtained from a relatively small group of respondents and not analyzed with inferential statistics. This differentiates it from quantitative analyzed for statistical significance.

Methods of Qualitative Market Research,

Brand Market Research
Market Sector Research
Consumer Market Research
Customer Intelligence Services
Market Research Report Writing
Pricing Research
Market Research Focus Groups

Informatics Outsourcing - Market Research Company
Quantitative and Qualitative Market Research
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